Marketing Tips, Insights and Blogs

Website 101: Will visitors stay on your site and potentially buy a boat? Learn the details your site needs to compete against other boating manufacturers'.

Searching for the secret to SEO? Stop and consider the content on your website. Learn how to improve your Google ranking results with dynamic content.

Learn how to plan and execute a successful event for your boating brand with these top 10 tips. Get started today for a winning occasion that drives sales.

Differentiate your boating brand by putting your version of the ideal, on-water lifestyle on display. Learn how to inspire owners and increase sales.

In the boating industry, events are about more than exposure. From demo days to competition sponsoring, learn how to attract customers and connect to owners.

You build high-quality, well-crafted boats. But your sales are down. Learn how to elevate your branding to increase profit and attract buyers.

Your customers' stories are your best sales tool. Learn how to use social proof as part of a strong marketing plan for your boating business.

Investing the time, energy and budget into strong copy, video and photography will connect your boating brand to your customers and convert sales.

By telling the story of your brand's heritage and boating lifestyle, you you'll attract and engage the attention of prospective customers researching online.

Performing a brand audit builds an understanding of how effectively your visual brand is working as a cohesive unit. Learn what that process looks like.