Built for the Water. Designed for Success. Meet Thrive.

At Thrive, we help fishing charters, lodges, boat manufacturers, and fishing brands grow with custom websites, strategic marketing, and standout design built to attract and engage outdoor enthusiasts. With decades of experience, we take a hands-on approach to every project—offering expert guidance and partnering with the best in the industry to deliver real results. And when we’re not helping clients grow, you’ll find us on the water, where we belong.

Thrive is a full-service marketing agency with decades of experience helping brands grow—locally and across the country. We focus exclusively on fishing, boating, and outdoor brands because it’s what we know, live, and love.

With a lifetime spent in the outdoors and over 50 years of combined industry expertise, we know what it takes to build brands that truly connect with anglers, adventurers, and watermen. We’re a team of experienced designers, strategists, and content creators who are just as passionate about great marketing as we are about getting outside.

Choosing Thrive means partnering with experts who deeply understand your audience—because we are your audience. We don’t just market to outdoor enthusiasts; we are outdoor enthusiasts. And that makes all the difference.

Jay Rieckmann
Co-Founder

Susan Rieckmann
Co-Founder

Excellent Quality

We take pride in our work, ensuring every detail is right. Your trust is an honor, and we deliver results that reflect that commitment.

Results-Driven

Your success is our success. When our strategies drive results, we win together—and we’re committed to helping you come out on top.

Build Solid Relationships

Great work starts with great relationships. We see our clients as partners and friends—because success is built on trust, collaboration, and real connections.

Personal Accountability

You can count on us. We take responsibility for every project, delivering reliable, ethical, and results-driven work—because your business deserves our best.

Strategy First, Always

Smart marketing starts with strategy. Through research, planning, and execution, we craft targeted campaigns that turn ideas into results.

Clean and Simple Is Better

In a noisy world, simplicity stands out. We craft clear, inviting strategies that reflect your brand—making it easy for customers to connect with you.

Honesty Is Everything

Trust is built on honesty. We believe in integrity, accountability, and transparency—because strong relationships start with doing the right thing.

Educators, Not Just Marketers

We believe in educating, not just marketing. Whether guiding clients, refining strategies, or sharing industry insights, we help brands grow through knowledge.

Elevating Water-Minded Brands